vacatures in de Reclame, PR of Communicatie branche

Tech-Savvy Senior Email Marketer

About Barter

Discover the future of marketing with Barter – the innovative platform that completely disrupts the influencer market in a world where UGC (User-Generated Content) and creative content is key, Barter provides companies with the unique opportunity to collaborate directly with thousands of content creators, all without the high costs and time-consuming processes often associated with traditional platforms or agencies.

We currently manage 1,500 daily emails, but our ambitious goal is to scale this to send out 15,000 emails per day across multiple countries in Europe. This is where you come in. As a Senior Email Marketer, your expertise will directly fuel the growth and international reach of our platform.

Your Role

As the Senior Email Marketer, you'll spearhead our email marketing efforts using advanced AI-driven tools and automation systems. Your primary mission is to transform email marketing into a powerhouse for Barter's growth. 

Here's what you'll be doing:

• Strategic Email Infrastructure Management:
  Acquire and warm up email addresses and domains while ensuring optimal deliverability rates. You'll navigate spam filters with precision, guaranteeing top-tier email performance.
• Data-Driven Conversion Optimization:
  Dive deep into data analytics to identify winning strategies. Analyze conversion rates, audience behavior, and A/B test outcomes to implement improvements backed by actionable insights.
• Mastering Email Copy and Design:
  Craft compelling email sequences tailored to resonate with target audiences. Your approach will emphasize personalization and engagement through creative and persuasive messaging.
• AI-Powered Marketing Automation:
  Leverage cutting-edge AI platforms like Clay, Smartleads, and ChatGPT to create scalable, automated workflows that amplify reach and drive efficiency.
• Leadership and Team Building:
  As we grow, you'll build and mentor a high-performing email marketing team to scale operations and achieve strategic milestones.

What You Bring

We’re seeking a strategic thinker with operational excellence and a strong affinity for technology. You should have:

• 4–6 years of experience in email marketing, particularly in scaling campaigns.
• Expertise in AI-driven tools and email marketing platforms like Clay, Smartleads, and ChatGPT.
• Solid knowledge of domain management, server warming, and deliverability optimization.
• A sharp analytical mind, with proven experience in leveraging data to optimize conversions.
• Exceptional copywriting skills with an eye for detail and creativity.
• The ambition to design and scale processes while building a results-driven team.
• Bonus: Experience with international email campaigns and familiarity with European markets.

Why Join Barter?
At Barter, we thrive on innovation, speed, and impact. By joining us, you’ll gain:

• A key role in a fast-growing company redefining the future of commerce and content creation.
• The opportunity to shape processes and strategies from scratch.
• Remote work flexibility and autonomy to manage your time effectively.
• A collaborative and ambitious team striving for international success.

What We Offer

• Competitive salary aligned with your experience and expertise.
• Significant growth opportunities in responsibilities, skills, and compensation.
• The chance to make a measurable impact in a dynamic, international startup environment.
• Freedom to work remotely and prioritize work-life balance.

Ready to Drive Barter’s Growth Through Email Innovation?